Location | Call Number | Status | Date Due |
---|---|---|---|
Stratford Elementary | 746.9 JON | Available |
Includes bibliographical references (p. 31) and index.
What is a trend? -- What's hot, what's not? Who decides? -- Media marketing, and the mind: outside influence on trends -- Consumer culture: its powerful pulse -- Glossary -- Fast facts -- Read more -- Internet sites -- About the author -- Index.
"Explores the world of trends and sales and the roles media and marketing play into fashion trends"--Provided by publisher.
"RL: 4; IL: 3-9"--P. [4] of cover.